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E-Book Cards Will Change The Way You Sell E-Books: Transform A Digital Book Into A Physical Product

Have you heard of e-book cards? If you haven't already, I think you will soon. They are a new book marketing technique making headway and headlines around the country now. 

I heard about them from author Dean Wesley Smith. The idea stems from this simple question: how do authors and publishers sell a digital product in a physical store? 

So many of us are releasing e-book only versions of our fiction. In such cases, how do we sign our books at events? How can we hand-sell our books at conferences, speaking tours, or to the neighbor next door? How do we start to educate the paperback public that e-books are both the wave of the future and the here and now? E-book cards can accomplish all this.

http://www.publetariat.com/sell/top-posts-2011-e-book-cards-will-ch...

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Replies to This Discussion

Interesting how the industry is changing. I am sure there will be many more innovations to come. Will these be bigger than baseball cards in the future, signed and dated author's cards?

Thanks for these links, all of them. They are great. 

I have heard of eBook gift cards. I hope to get that far one day soon.

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