Authors, Writers, Publishers, and Book Readers
Joseph C. Kunz, Jr. has not received any gifts yet
Author, self-publisher, educator, infopreneur, small-business manager and marketing expert, husband, and father of twins. Life-long love affair with books and reading. Very excited about being part of the new media movement. Known for casual, easy-to-read writing style and ability to explain complex topics in an understandable way. Kunz likes to share all that he has learned about self-publishing and small-business management at KunzOnPublishing.com.
"If you are serious about your work you should self-publish. Retain creative control. Retain the profits. Enjoy the satisfaction and status that comes with being published."
A sell sheet (sometimes called a “one-sheet” or a “tip-sheet”) is a one-sheet flyer that promotes a book and its author. It is generally single-sided, but can also be double sided. The major point of a sell sheet is to convey your book’s benefits in a short and concise…Continue
As an author and self-publisher it is absolutely essential that you have a presence on Amazon. And luckily for us, Amazon provides many powerful ways to connect with potential readers and buyers. Even if you use a regular book-publishing company to publish your book, you will still need to have a presence on Amazon. Especially if you expect to sell any books. Amazon is the largest book retailer in the world. Amazon has more market presence, and more marketing…Continue
If you have any hope of having your book achieve financial and critical success, you must understand how your readers (your customers), view your book (your product) when they first see it (online or on a shelf). Once you fully understand how your readers will perceive your book when they first see it, you can adjust your book accordingly.
In order to accomplish this, you must separate yourself from your personal feelings about your book, and think like the objective buyer…Continue
Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to write your foreword is essential if you want to get readers to take a chance on you and buy your book. Having your name associated with an industry leader will greatly enhance your credibility within your industry and…Continue