10 Ways for a Book Author to share free content on the Internet

Book authors sell their books — the fruits of their writing labor. Thus it may seem counterintuitive to recommend that, for online book marketing success, book authors must be willing to share abundant free content. Why is this?

On the Internet people are usually looking for relationships (connections) before buying something. Even if the book author has an effective website – one that makes it immediately clear what’s on offer and provides an easily visible BUY button, this effective website is often not enough by itself to motivate buying the author’s book.

Let’s look at 10 ways that fiction and nonfiction authors can share free content.