GoodReads.com Marketing - Authors.com2024-03-28T22:19:11Zhttp://www.authors.com/forum/topics/goodreads-com-marketing?commentId=3798404%3AComment%3A162624&x=1&feed=yes&xn_auth=noA day later and I've learned…tag:www.authors.com,2013-01-22:3798404:Comment:1626242013-01-22T20:09:44.310ZMatthew Davenporthttp://www.authors.com/profile/MatthewDavenport
<p>A day later and I've learned a few more things: you can add as many ads as you want under that grouping. I currently have two that will run until the money runs out and both are getting around 1000 views a day right now. Views aren't clicks though, and I haven't seen an increase in sales or additions to people's "To-Read" shelf on goodreads.com. Goodreads states that it only has an average click-through rate of .05%. So I'm not surprised by my results. The major positive is that I've at…</p>
<p>A day later and I've learned a few more things: you can add as many ads as you want under that grouping. I currently have two that will run until the money runs out and both are getting around 1000 views a day right now. Views aren't clicks though, and I haven't seen an increase in sales or additions to people's "To-Read" shelf on goodreads.com. Goodreads states that it only has an average click-through rate of .05%. So I'm not surprised by my results. The major positive is that I've at least put my book in front of that many people. In the end, I think that's the best process. I'm going to be putting out a blog post this week detailing my marketing strategy, but in short, it follows a model similar to Sean Platt and David Wright over at Self-Publishing Podcast. Basically, exposure is everything, so I'm attempting to put out a story every week (In the form of a serialized short) to drum up business. If you can manage a funnel, you can direct them to the rest of your works. There's more to it than that, but it is all based off of that premise. The more people that see my name, the more people that buy my books. (blog is <a href="http://davenportwrites.com" target="_blank">http://davenportwrites.com</a> )</p> Hi Matthew,
Thank you for sha…tag:www.authors.com,2013-01-22:3798404:Comment:1626212013-01-22T19:57:13.328ZCraig Brummerhttp://www.authors.com/profile/CraigBrummer
<p>Hi Matthew,</p>
<p>Thank you for sharing this it's good information. My novel will not be ready until probably April 1st, but I'm collecting marketing ideas now. I'll complete the writing by the end of Feb. but use the month of March to do the editing.</p>
<p>I would be very interested in hearing how this works for you and Arthur Mills who also commented on this entry. Thanks again,</p>
<p>Craig</p>
<p>Hi Matthew,</p>
<p>Thank you for sharing this it's good information. My novel will not be ready until probably April 1st, but I'm collecting marketing ideas now. I'll complete the writing by the end of Feb. but use the month of March to do the editing.</p>
<p>I would be very interested in hearing how this works for you and Arthur Mills who also commented on this entry. Thanks again,</p>
<p>Craig</p>